Brand Story | Brand Design | Web Design

Make your Business
a beacon in the dark

For your best customers

Lore Design Studio is Eric Hungerford’s solo branding agency, fire-forged to help you attract more and better customers through messaging and design.

Let’s Get to Work →

Build Your Lore

Build Your Lore


When marketing fails,
It costs you more

Than you can calculate.

Confusion in your message sends customers away.

Invisibility keeps your work hidden from your best prospects.

Chaos sends your plans and your teams in a thousand directions.

Let's talk about it


I discovered a map
That Grows Business

I’ve helped align storytelling and visuals for 10 years in multiple categories:

√ B2B
√ B2C
√ Nonprofits
√ Radio stations
√ Trades
√ Manufacturing services
√ Luxury home builders
√ And more

Book your 15-minute call

How It Works

Build your lore by aligning story, visuals, and customer touchpoints.

  • A 15-minute “Fit Call” will help you find out if your goals are a good fit for Lore.

    Book a Call →

  • If you want to move forward with a Lore BrandMap, we will schedule our 2-hour interview to uncover the insights we can use for your brand.

    Learn More →

  • Once your Lore BrandMap is complete and you have your map in hand, you can determine if a Lore Intensive is right for you.

    Learn More →

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Branding Portfolio